Program

The Psychology of Data

This workshop will focus on how to use the design thinking mindset and guidelines leading to a data-driven customer centric culture that uses actionable insights to improve decision-making.

In a highly challenging competitive environment, where VUCA (volatility, uncertainty, complexity, ambiguity) reigns supreme, and the only constant is the exponential speed of change, having a supporting winning mindset and supporting your decision-making with critical insights, thus going beyond gut feeling, is absolutely critical.

The approach to make the right decisions, on the right topics, at the right time, by the right people, with the most relevant insights, will be shared and discussed so you can start applying these guidelines the very next day and increase yours, your function, and your organization’s overall performance.

Key takeaways:

• How to develop a winning mindset and data-driven culture that is able to deal with the current challenges your facing and the zeitgeist
• Tips, tricks and examples on how to apply the Design Thinking mindset in your organization insight development to improve decision-making and the performance of your organization
• Arguments for getting your organization to “say yes” to a more customer-centric data-driven performance